Sunday, September 27, 2020

Historic Gateway Theater continues to "reel"


Gateway Theater
1820 E. Sunrise Blvd.
Fort Lauderdale, FL 33304
954-763-7994

By Jane Feehan

Few living in or visiting Fort Lauderdale fail to drive by the old Gateway Theater (Sunrise and Federal Highway), former site of a lion-breeding pit. The bright lights of its marquee have dimmed only a few times throughout the years. President Kennedy’s assassination was one such occasion; hurricanes knocked out power the others ... and then the longest stretch for the Covid pandemic.

Ground was broken for this 1,600-seat Wometco theater – then one of about 30 in the state - June 30, 1950.  A preview of the event made the Miami News June 25, 1950.

… 500 children will dig for buried treasure on groundbreaking day and a parade and a hillbilly band will be featured as part of the festivities. A parade … will move from formation at King Motors, Inc. and march to the construction site in the new Gateway development. After the ceremonies a “Gateway gold rush” will take place with the youngsters digging for gold coins on the construction site, entitling them to prizes. Master of ceremonies will be T. R. "Bud" Starr and Wometco will be represented by Sonny Shepherd of Miami.
Gateway's collection of opening day memorabilia

Sandra Starr, daughter of Bud Starr was one of the children on hand for the coin search. Early days of the Gateway Theater involved the whole family:
  
I was there with my grandmother for the coin search at the property. My sisters – Jerri and Susie – and I walked to see the movies every Saturday …My grandfather was the janitor of the building and my cousins the ushers. My father, Thurman Robert “Bud” Starr, a transplanted advertising man from Pittsburgh, named the place Gateway after the Gateway Center in Pittsburgh. The Gateway Center, the first commercial center away from downtown, was his project from concept to development. It was his passion bringing about his early death at 42 in 1952.

Bud Starr’s vision, also his passion, led to the successful opening of the theater March 24, 1951. The first film shown was the world premier of Up Front starring David Wayne.

A few months later, the Miami News (Dec. 22, 1951) reported that management of the Gateway Theater could not entice any stars of the film Distant Drums to attend its Fort Lauderdale debut so “they settled for a group of Seminole Indians.”

The Gateway Theater has kept its doors open for most of its 71 years, except for 13 months due to the COVID pandemic. (King Motors closed its Sunrise location during the last decade.) 

The South Florida Sun-Sentinel reported April 30, 2021 that the theater was to reopen after the 13-month closure. Franzblau Trust Holdings signed an operations contract with the Fort Lauderdale International Film Festival to run the theater. About a year later, the South Florida Sun-Sentinel (July 8, 2022) reported that the 71-year-old theater was to be managed by Tamarac-based Paradigm Cinemas.


Copyright © 2019, 2020, 2023 
All rights reserved. Jane Feehan.
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Tags: Fort Lauderdale history, Broward County history, Fort Lauderdale in the 1950s, movie theaters of Fort Lauderdale